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Important Website Performance Metrics YOU NEED TO Monitor Everyone knows how frustrating it really is to wait for a website to load. In today?s world, users will likely switch to some other similar site and take care of their needs at that site. From the business viewpoint, a website that's experiencing uptime issues or has impaired performance causes financial damage. In the last few years, it has become more challenging to meet up the expectations of the web users. They want an interactive site with great content, superior graphics plus some unique elements on web sites to get a favorable impression. However, the addition of some unique elements especially may lead to the risk of something going wrong with the website or increase the page loading time. Having an otherwise good website that is attractive to users won't help if the site is slow, malfunctions or regularly experiences downtime. You need to keep track of few metrics to learn how your site is performingproperly. What exactly you have to monitor depends upon your business. But, here are some general indicators that every website owner should track every once in awhile to measure the user experience of the site visitors. Website Uptime This can be a most basic and significant section of any website performance monitoring, its purpose would be to ensure your website is online and designed for users. Whenever your website is down even for a couple minutes, it may affect your brand reputation, customer loyalty and sales. The longer the downtime and the more regularly your site experiences downtime, the more serious are the negative consequences. In today?s business environment to be competitive you have to achieve almost 100% uptime. TIME AND ENERGY TO First Byte (TTFB) After initiating a request to the webserver, the time to first byte (TTFB) represents the time taken to receive the first byte of information back from the webserver. That is used to measure the responsiveness of the website. It is also often used to check on if the web site IT infrastructure has been designed properly. Page Load Time The page load time represents the time taken to display all of the content of a webpage. This metric is important because even if the TTFB is satisfactory, a visitor to your website can only just interact if all the elements of your page are downloaded. For a non-technical person, this metric is what they consider because the speed or responsiveness of the website. An individual experience and speed of the site is determined by the speed of the page load time. Web Traffic Traffic can be an important indicator of your online success. Unless there's sufficient volume of visitors, the business objectives or the marketing goals cannot be met. Additionally nettalk.com status is important to make sure that the web traffic is largely relevant to your website. Visitors that are not relevant are useless to your site and achieving your goals. This metric can be helpful to assess just how many visitors your site can accommodate at the same time. You may need to upgrade your servers from time to time to deal with more traffic; otherwise your website may not function properly because of inadequate infrastructure. User Journey You have designed your site to facilitate the flow of people to certain outcomes predicated on their needs. Different types of users may connect to your website in slightly different ways. For example: some may land on your own ?Home? page and go directly the ?Products? page, while other visitors may browse the ?About us? page first. This flow of the visitors through the many paths is captured within an clear to see process flow illustration called as the user journey
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